Primary Times is a What's On / Where to Go / What to Do Guide for parents of primary school children, supplemented by relevant editorials and advertising. We publish 7 times a year at the start of each half & full term holiday, plus a 'Back to School' issue. Distributed free to primary schools, it is taken home by the pupils and remains in the home for several weeks.
Primary Times has been featured on BBC Radio 4, Daily Mail, Irish Times, The Scotsman and Business A.M and is not only the market leader in its sector, but the largest free distribution magazine in Europe. It has also been commended by Directors of Education for the work it has done in serving the Local Education Authorities and the schools themselves.